Chinese University of Hong Kong


Assistant, Associate, Full (Consumer Behavior)

    June 08, 2023

Professor(s) / Associate Professor(s) / Assistant Professor(s) in Consumer Behaviors(230001GJ)


Department/ Unit: Department of Marketing
Closing Date: Until the position(s) is/ are filled

The Department of Marketing at the CUHK Business School is looking for vibrant scholars to join the group as Professor/ Associate Professor/ Assistant Professor in consumer behaviors.

Job Requirements

Applicants should have (i) a PhD in Marketing, Psychology, Behavioral Science or other related fields; (ii) a strong and active research profile in marketing field commensurate with the target rank; and (iii) the commitment to teaching excellence, at both undergraduate and graduate levels. Teaching will be conducted in English and proficiency in Chinese is not necessary.  Applicants with expertise in sustainable consumption, branding, or online behaviors will be given priority.

Appointment(s) will be made on contract basis for up to three years initially, which, subject to mutual agreement, may lead to longer-term appointment or substantiation. A highly competitive salary commensurate with qualifications will be offered. The comprehensive benefit package provided by the University includes leave, medical care, retirement scheme contributions, plus a contract-end gratuity and housing benefits. 

About the Department of Marketing

The Department of Marketing has a strong focus on research.  Members published in Journal of Marketing Research, Journal of Consumer Research, Marketing Science, and Journal of Marketing.  Beyond marketing discipline, our faculty members also publish regularly in other premier business and psychology journals. Members have also served on the editorial boards of numerous leading journals.

The Department provides its members with excellent research support including reduced teaching load, generous start-up grant, lab space and subject pool, and state-of-the-art facilities. Applicants can learn more about the Department from its website

About the CUHK Business School

CUHK Business School is a world-leading business school and a pioneer in business education in Hong Kong. Since its establishment in Hong Kong in 1963, the CUHK Business School has gained world recognition of nurturing business leaders with immense contributions in Asia Pacific.

The Business School has been offering a comprehensive range of undergraduate and postgraduate programmes (MBA, MSc, EMBA, MPhil, DBA, PhD) with over 4,600 students, as well as executive education. It has one of the most extensive alumni network in the region, with over 40,000 alumni around the world. It comprises two Schools and four Departments:

o   Schools

     •   Accountancy

     •   Hotel & Tourism Management

o   Departments

     •   Decision Sciences & Managerial Economics

     •   Finance

     •   Management

     •   Marketing

Application Procedures

Applicants should complete the online application form via the CUHK e-Recruitment platform, and upload the following materials: curriculum vitae, letter of interest, two to three recent research papers (published or unpublished), and names and e-mail addresses of three referees to whom the applicant’s consent has been given for providing reference. First batch of shortlisting will start in July with online interviews in early August.  Flyouts will be arranged in late August to early September. 

General enquiries about the positions may be directed to Ms. Liko Chan of the Department of Marketing (

Job: Professoriate, Teaching and Research Academic Posts

Organization: Department of Marketing

Unposting Date: Ongoing