POSITION TITLE: Marketing Faculty-Marketing Program Director

DEPARTMENT: Keith Busse School of Business and Entrepreneurial Leadership (KBSOBEL) in the College of Arts, Sciences and Business

POSITION STATUS: Full-time (9-month)

POSITION REPORTS TO: KBSOBEL Division Director

JOB SUMMARY: This position is for a full-time, tenure-track marketing faculty member and academic program director. The Marketing Program Director, with consultation of the KBSOBEL Division Director, is responsible for providing effective leadership in curriculum development, implementation and evaluation of the Marketing program and related minors.  The marketing faculty is responsible for the instruction of marketing courses and other appropriate business-related courses as needed, advising and curricular initiatives of the marketing program.

Major Program Director Responsibilities/Activities

• Adheres to teaching, service, scholarship, and other responsibilities identified in the employee handbook
• Manages and updates program documents (e.g., catalog, academic plans)
• Assists the division director in the preparation of brochures and marketing materials for the program
• Reviews syllabi to ensure classes are taught consistent with USF guidelines, content map, and the catalog description
• Develops, implements, assesses, and revises program curriculum to achieve current standards
• Develops course schedule in conjunction with the program director and monitors course sequence and offerings
• Coordinates academic advising, supporting, and assessing student academic achievement
• Maintains contact with alumni
• Assists instructor coordinator with identifying and interviewing adjuncts
• Mentors adjuncts on discipline content
• Provides effective leadership in development and implementation of programmatic mission and vision for improvement through strategic planning
• Prepares programmatic accreditation reports and other reports/analyses as requested
• Oversees program budget and collaborates on corollary budgets (e.g., capital, library, technology)
• In conjunction with the division director and dean, establishes and maintains contractual agreements, including affiliation and articulation agreements, with other agencies and institutions
• Develops, administers, and maintains program records, policies, and procedures
• Effectively communicates program issues to the division director
• Provides effective leadership in oversight of student recruitment and retention responsibilities
• Leads new student registration and recruitment activities
• Leads efforts to plan, implement and evaluate marketing of programs
• Assures effective advising of program majors
• Recommends students for scholarships and awards to the division director

Major Faculty Responsibilities/Activities

• Adheres to all university academic and employment policies identified in the Employee and Faculty handbooks and academic catalogs
• Participates in recruitment, retention, and development efforts in coordination with division members and/or Enrollment Services
• Fulfills full-time contracted teaching load as defined by the faculty handbook
• Engages in Scholarship as defined by the Boyer Model, including, but not limited to activities identified in the faculty handbook
• Respects the moral and religious beliefs of the university and students; uses discretion when expressing personal beliefs and views
• Attends program, division, college, and university meetings as requested
• Performs other duties as assigned by the Program Director, Division Director, or college Dean

USF WAY:

University of Saint Francis (USF) employees demonstrate a commitment to the University’s mission and support of its Catholic and Franciscan traditions. Employees provide the intellect, empathy, and ability to serve our students and community. The USF Way of serving is a source of pride for many employees. To provide a consistently high level of quality experience across our university, we provide the following service expectations for all employees. These standards have been tailored by position and responsibilities and are incorporated into performance evaluations.

Standard #1: Provide opportunities for conversations, prayer, and reflection.

Standard #2: Utilize best practices in communication and service.

• Apply care to your words and deeds to ensure respect for others.
• Commit to follow through without exception and with quality.
• Offer additional assistance after serving as in, “How else may I assist you?”
• Respond promptly, whether in person, via phone, or email.

Standard #3: Recognize and celebrate milestones and achievements.

Standard #4: Use resources wisely and support green initiatives.

MINIMUM QUALIFICATIONS

Education 

Align with one of the following:

• Master’s degree in an area of business; marketing preferred; terminal degree preferred
• Bachelor’s degree in an area of business. Must have completed 18 graduate credit hours in marketing.

Experience 

• Professional work experience preferred.

Knowledge and Skills

• Demonstrates competence in educational principles, instructional methods, evaluation techniques and technology used in higher education classrooms, laboratory, and clinical settings
• Demonstrates knowledge of the profession including theory and practice, procedures, and regulations
• Demonstrates proficiency in interpersonal and communication skills (verbal, written and electronic) necessary to interact effectively with students, faculty, professional staff, administration, clinical affiliates, and the community
• Demonstrates skill in goal setting and team building
• Demonstrates analytical and organizational skills to plan, implement, and evaluate program activities
• Demonstrates honesty and loyalty to the University and support its mission and religious affiliation
• Demonstrates ability to coordinate services to the needs of diverse populations within the time and financial limits of the institution
• Must be willing to work irregular, and sometimes long hours, including weekends and university breaks

Licenses or certifications

• Marketing certificate preferred