Keuka College

Keuka Park, New York United States


    December 23, 2022

Keuka College, founded in 1890, is a liberal arts-based, private, four-year college in the heart of New York’s Finger Lakes. The College offers small classes augmented by its trademark Field Period® program – an annual, 140-hour experiential learning internship. Graduates leave with significant, real-world experience because of this immersion in experiential learning – long the cornerstone of a Keuka College education. The College’s 290-acre campus hosts just under 1,000 students, approximately 220 employees, and more than 5,000 summer conference guests. It is the largest private employer in Yates County, where its annual regional economic impact is more than $110 million. With a home campus on the shore of Keuka Lake, satellite classes throughout New York, and international programs in China and Vietnam, Keuka College carries on the original mission of its founder, the Rev. Dr. George Harvey Ball, to educate young students and adult learners “to bring strength to our nation and to help humanity.” The College is an equal opportunity provider and employer.

Some of Keuka College Benefits and Perks:

  • Opportunity to work with a dynamic team in an energetic work environment located on the shores of Keuka Lake in the heart of the Finger Lakes. 
  • Educational benefits include employee Tuition Remission, Tuition Reimbursement, and Tuition Exchange for dependents 
  • Annual winter break at the end of December.
  • Retirement contributions and supplemental plans
  • Access to comprehensive, wellness programs and an Employee Assistance Program
  • Access to on-campus workout facilities, fitness classes, and lakefront activities (seasonal)
  • Employee discount programs with on-campus dining, the Campus Bookstore, local businesses, and national brands.
  • Access to internal and external career development opportunities .


We invite applications for a faculty position in the Division of Business and Management at the rank of visiting assistant professor, commensurate with experience. A PhD in Marketing or related field is preferred though an MS in Marketing, a related field or MBA with a Marketing focus will also be considered. We particularly value high quality teachers that have enthusiastically and successfully combined professional work experience with academic scholarship. The ideal candidate will enjoy working closely with undergraduate and graduate students in a student-centered, liberal arts-based environment teaching all levels of Marketing classes throughout our on-campus, off-campus and on-line program delivery formats. Visiting Assistant Professors have three-year renewable appointments.

Business and Management at Keuka College:

Keuka College has a proud heritage as a liberal arts college. Marketing is one of several program areas in the Division including Accounting, and Management at the undergraduate level and Management at the graduate level. We have been a first-mover in international education with extensive programs in China and Vietnam.  

Essential Responsibilities:

  • Teach marketing, public relations and related courses to our undergraduate and graduate students in all of our program formats.
  • Demonstrate continuing professional and educational growth by generating and maintaining a research agenda worthy of a positive tenure decision at the institution.
  • Serve as an academic advisor to Business and Management majors.
  • Participation in Keuka College functions and community activities.
  • Contribute to the Division of Business & Management’s on-going accreditation processes.
  • Ensure that assigned tasks are completed in compliance with various institutional and regulatory requirements.
  • Maintain a professional and courteous attitude at all times towards co-workers, internal and external customers, representing Keuka College, its programs, policies and procedures in a positive and professional manner. Maintain effective working relationships to ensure institution-wide teamwork.
  • Attend provided/necessary trainings and other meetings to support effectiveness within the position as required.
  • Consistently demonstrate high standards of integrity by supporting the Keuka College mission, vision and values and adhering to institutional policies.
  • Maintain high regard for student privacy in accordance with the FERPA privacy policies and procedures.
  • Regular and reliable attendance is expected and required.
  • Perform other functions as assigned by the Division Chair.


Minimum Qualifications:

  1. Doctorate in Marketing or Related Field Preferred.
  2. Masters in Marketing or MBA w/ Marketing Focus considered.
  3. Demonstrated interest and potential for excellence in teaching.
  4. Appropriate Marketing and professional experience a plus.  
  5. Ability to effectively communicate both verbally and in writing.
  6. Understand and behave with a high level of integrity and complete confidentiality at all times.  
  7. Ability to be sensitive to and respond to needs/concerns of students, faculty, college staff and the public.
  8. Ability to work under pressure with a high tolerance for interruptions, and the ability to work with diverse groups of people.

Physical Requirements:

  • Occasional lifting of boxes, supplies, etc., generally less than 30lbs.
  • Some evening and weekend hours required

Keuka College is an equal opportunity employer.