University of Amsterdam
Assistant (Persuasive Communication)
Assistant (Persuasive Communication)
Faculteit/Dienst: Faculteit der Maatschappij- & Gedragswetenschappen
Functie type: Wetenschappelijk Personeel
Sluitingsdatum: 30 August 2022
Are you passionate about research and teaching, specialized in the digital society or emerging media technologies in the context of marketing (brand) communication or consumer empowerment, and looking for a challenging job in a dynamic setting? We are looking for an Assistant Professor (evaluation for a permanent contract after 18 months).
The Department of Communication Science invites applications for an Assistant Professor in Persuasive Communication focusing on Marketing Communication in the Digital Society, starting no later than 16 January 2023. As an Assistant Professor, you will be a member of the Persuasive Communication Group which is one of the four program groups in the Department of Communication Science at the University of Amsterdam. The Persuasive Communication program group addresses communication that is intended to achieve specific persuasive goals, as is the case in, for instance, marketing and brand communication, health promotion, and public information campaigns.
The Persuasive Communication research group aims at studying factors that explain the development, reach, processing and effects of professional and consumer-generated messages in marketing- and health communication. We study how people use communication to fulfil their needs in commerce and health, how companies, providers and consumers communicate, and how this influences their attitudes, cognitions and behavior. Our work fits within the ASCoR Research programme. In the coming years, we aim to further understand the key challenges and opportunities that come with digitalization, AI and related developments such as personalization and fragmentation. Our research focuses on the challenges and opportunities it offers to individuals, including manipulation, human-machine communication, algorithmic persuasion, and the increasing importance of influencers. For this position we therefore search for new colleagues who focus on topics that are central to digitalization like AI, algorithms, chat bots, voice assistants, VR, social media etc. The ideal candidate studies such topics in the context of marketing- and brand communication or consumer empowerment. Affinity or experience with using computational methods in your research is a plus.
Courses we teach in the Master’s are the specialization seminars marketing communication and health communication, and electives like brand communication, digital analytics, brands and organizations on social media, persuasion & resistance, and persuasive design. In the Bachelor, we teach the domain module persuasive communication, elective courses about algorithmic persuasion, health communication and content marketing, and graduation projects in which students write their Bachelor thesis. PersCom colleagues are also involved in general communication science courses, and methods courses about experiments, survey, content analysis, or general statistics courses like statistical modelling. More information on these courses can be found here. Most of our courses are organized in tutorials or seminars of approximately 25 students, and are taught by a team of lecturers.
Within the Faculty of Social and Behavioural Sciences, Communication Science offers a Bachelor’s and several Master’s degree programmes. With more than 2,400 undergraduate and graduate students, Communication Science is among the largest departments at the University of Amsterdam with an outstanding international reputation. The College of Communication and the Graduate School of Communication offer a Bachelor and Master program, a European joint degree program in Journalism and a Research Master, the only of its kind in the Netherlands. The teaching in our Communication Science program is interdisciplinary and internationally oriented, offering tracks taught in both English and Dutch. The Amsterdam School of Communication Research (ASCoR) is the research institute for the Communication Science department, and formulated an ambitious Research programme. The Department is the home of the Communication and Digital Society Initiative, the Digital Communications Methods Lab and it participates in several of the University and Faculty Research Priority Areas.
What are you going to do
As an Assistant Professor (40% research 60% teaching), you:
What do we require of you
The job profile is UD (universitair docent), based on the university job ranking system.
You act with attention to quality, integrity and creativity, and:
experience and willingness to teach methods courses about quantitative research methods commonly employed in communication science;
We offer a temporary full-time or part-time starting contract for the period of 1.5 years (1 year for internal candidates). Contingent upon positive evaluation and satisfactory performance, you will be offered a permanent contract (tenured) after the starting contract.
Preferred starting date is January 16, 2023.
The gross monthly salary based on full-time employment (38 hours per week) ranges from € 3.974 up to a maximum of € 6.181 (salary scale 11/till scale 12). This is exclusive 8% holiday allowance and 8.3% end-of-year bonus. The starting salary will be based on qualifications, expertise and relevant experience. The profile assistant professor is applicable in accordance with the Collective Labour Agreement of Dutch Universities.
The UvA offers excellent possibilities for further professional development and education.
What else do we offer
To work at the University of Amsterdam is to work in a discerning, independent, creative, innovative and international climate characterized by an open atmosphere and a genuine engagement with the city of Amsterdam and society. Here you can read more about working at the University of Amsterdam.
A challenging work environment with a variety of duties and ample scope for individual initiative and development within an inspiring organisation. The social and behavioural sciences play a leading role in addressing the major societal challenges faced by the world, the Netherlands and Amsterdam, now and in the future.
Do you have any questions or do you require additional information? Please contact:
dr. Hilde Voorveld, program group leader Persuasive Communication
Would you like to learn more about working at the Faculty of Social and Behavioural Sciences (FMG)? Visit our website.
Do you recognize yourself in the job profile? Then we look forward to receiving your application by August 30. You may apply online by using the link below.
Applications in one combined .pdf should include:
Preferred starting date of the position is 16 January 2023
The UvA is an equal-opportunity employer. We prioritize diversity and are committed to creating an inclusive environment for everyone. We value a spirit of enquiry and perseverance, provide the space to keep asking questions, and promote a culture of curiosity and creativity.
If you encounter Error GBB451, reach out to our HR Department directly. They will gladly help you continue your application.
No agencies please.